Yeah this won't make EA money so I know they probably won't do this but other than eliminating real money purchases (except for aesthetic items) or dumping lootboxes here are some simple things they could do:
1Share All Licenses with PES (sure PES gets Premier League etc) but we'd get Juve Boca River Roma etc.
2Put in creator so we can make any uniforms we like - this is fun and if they don't do 1 at least we could have some sort of closer unis for the missing teams.
3Make weight better just a little better
4Trim grinding time
5Make games 4 minutes
6Let us use icons in other modes PLEASE!!!