EA: They’re not loot boxes, they’re “surprise mechanics,” and they’re “quite ethical”

13456
omarnyc
3488 posts National Call-Up
edited June 20
Just saw this article :joy: If any one insterested you can read from the link.

https://www.pcgamesn.com/ea-loot-boxes

Edit: Here is the video provided by @Skorpio_King




Post edited by omarnyc on

Comments

  • Noob_FC
    3148 posts National Call-Up
    Was he talking about the game or packs....
    The game feels like surprise mechanics and is ethical for EA to release it!!!!
  • bberger
    4610 posts National Call-Up
    n2j2000 wrote: »
    This company is deluded and rotten right from the top to the bottom :-(

  • Ben
    3255 posts National Call-Up
    This is actually a shocking response .
  • Hobes27
    4 posts Ball Boy
    They are literally slot machines. Think about a slot machine win: seven...pause....seven.....pause...seven....jackpot!

    Now think of a fifa pack......ea logo (walkout)....pause...blue......pause......flag......pause.......position.....pause......Ronaldo!

    I would guess it feels good, I have never packed a Ronaldo.
  • EisenErmin
    5040 posts Big Money Move
    To bad its more like this when opening an ultimate pack

    pause...gold......pause......flag......pause.......position.....pause......Pepe Reina!
  • Hobes27
    4 posts Ball Boy
    EisenErmin wrote: »
    To bad its more like this when opening an ultimate pack

    pause...gold......pause......flag......pause.......position.....pause......Pepe Reina!

    Very true, I was just talking about the mechanics of the pack mimicking slot machines.
  • EisenErmin
    5040 posts Big Money Move
    Hobes27 wrote: »
    EisenErmin wrote: »
    To bad its more like this when opening an ultimate pack

    pause...gold......pause......flag......pause.......position.....pause......Pepe Reina!

    Very true, I was just talking about the mechanics of the pack mimicking slot machines.

    I know and i liked that comparison. That´s why i did the one with Pepe Reina :smile:
  • IxToMxI
    5437 posts Big Money Move
    From the BBC's website tonight, reporting discussions today in a British government meeting about gaming

    "Both games companies [EA and Epic] were questioned as the government is currently looking into how harmful social media and online gaming can be for young people - its safety plans are known as the Online Harms White Paper.

    EA was asked by the committee about games addiction and how long users could spend playing things like Fifa.

    Shaun Campbell, who is EA's UK manager, said he himself sometimes spent around half an hour a day playing, saying the game was designed "to be engaging and fun to play".

    "We want players to take a healthy and balanced approach to playing games, just like anything else.
    "If you look at Fifa players, they are competitive and some want a career in E-Sports so they practise and spend time playing the game. It's about what feels out of balance for an individual," he added."

    (so no mention of how weekend league "encourages" you to play at least 3 hours a day (assuming no rage quits) over three days of the weekend to qualify you for the best rewards)

    He’s factually correct, your statement is factually incorrect.

    The game doesn’t force you to play over a weekend, it also doesn’t force you to play during the week.

    Your desire to play shouldn’t be confused here.

    Gaming is irrelevant for government in honesty, social media is far more problematic for the youth population than gaming imo.
  • Cphilly13
    153 posts Has Potential To Be Special

    Imagine if u had that job, to defend ripping off millions of people by comparing gamers to toddlers opening a kinder egg, that was the best analogy that they came up with...
    We all enjoy surprises, just not kagawa and glik every pack we spend time or money to earn.
    Ea if u need a pr guy im available, no qualifications or anything but amazon alexa could have cone up with a better response than that! Pm me 😉🤣🤣🤣
  • Noob_FC
    3148 posts National Call-Up
    IxToMxI wrote: »
    From the BBC's website tonight, reporting discussions today in a British government meeting about gaming

    "Both games companies [EA and Epic] were questioned as the government is currently looking into how harmful social media and online gaming can be for young people - its safety plans are known as the Online Harms White Paper.

    EA was asked by the committee about games addiction and how long users could spend playing things like Fifa.

    Shaun Campbell, who is EA's UK manager, said he himself sometimes spent around half an hour a day playing, saying the game was designed "to be engaging and fun to play".

    "We want players to take a healthy and balanced approach to playing games, just like anything else.
    "If you look at Fifa players, they are competitive and some want a career in E-Sports so they practise and spend time playing the game. It's about what feels out of balance for an individual," he added."

    (so no mention of how weekend league "encourages" you to play at least 3 hours a day (assuming no rage quits) over three days of the weekend to qualify you for the best rewards)

    He’s factually correct, your statement is factually incorrect.

    The game doesn’t force you to play over a weekend, it also doesn’t force you to play during the week.

    Your desire to play shouldn’t be confused here.

    Gaming is irrelevant for government in honesty, social media is far more problematic for the youth population than gaming imo.

    How is it not forcing you to play during weekends... You develop your team based on better players... you get better players by
    1. WL
    2. Packs
    3. DR and SB...


    It is either asking you spend money or play the game during week and weekends to have players.... And even if you play, it won't guarantee you players... You are supposed to play more... If the cards are available for free(or Trial), do you think people will still play... No, because they have the cards... That is what I call, not forcing you to play...
  • EisenErmin
    5040 posts Big Money Move

    The woman needs to be sacked asap. You would think that EA at least has some halfway decent answers for questions like the one she answered. Not that i would expect them to tell the truth, but that answer is on paar with the asian guys at the customer service chat from EA. Its comical, it really is.
  • Renamed12345678
    156 posts Has Potential To Be Special
  • gorillabear
    454 posts Sunday League Hero
    IxToMxI wrote: »
    From the BBC's website tonight, reporting discussions today in a British government meeting about gaming

    "Both games companies [EA and Epic] were questioned as the government is currently looking into how harmful social media and online gaming can be for young people - its safety plans are known as the Online Harms White Paper.

    EA was asked by the committee about games addiction and how long users could spend playing things like Fifa.

    Shaun Campbell, who is EA's UK manager, said he himself sometimes spent around half an hour a day playing, saying the game was designed "to be engaging and fun to play".

    "We want players to take a healthy and balanced approach to playing games, just like anything else.
    "If you look at Fifa players, they are competitive and some want a career in E-Sports so they practise and spend time playing the game. It's about what feels out of balance for an individual," he added."

    (so no mention of how weekend league "encourages" you to play at least 3 hours a day (assuming no rage quits) over three days of the weekend to qualify you for the best rewards)

    He’s factually correct, your statement is factually incorrect.

    The game doesn’t force you to play over a weekend, it also doesn’t force you to play during the week.

    Your desire to play shouldn’t be confused here.

    Gaming is irrelevant for government in honesty, social media is far more problematic for the youth population than gaming imo.

    Doesn’t force you but certainly encourages you to play a lot all weekend. To get the best rewards in the game you need to play 30 games in the space of 48 hours. Personally I choose not too but I’m very aware that I’m missing out on a lot of rewards and that people who do play all weekend like is encouraged will likely have better players than me
  • IxToMxI
    5437 posts Big Money Move
    Noob_FC wrote: »
    IxToMxI wrote: »
    From the BBC's website tonight, reporting discussions today in a British government meeting about gaming

    "Both games companies [EA and Epic] were questioned as the government is currently looking into how harmful social media and online gaming can be for young people - its safety plans are known as the Online Harms White Paper.

    EA was asked by the committee about games addiction and how long users could spend playing things like Fifa.

    Shaun Campbell, who is EA's UK manager, said he himself sometimes spent around half an hour a day playing, saying the game was designed "to be engaging and fun to play".

    "We want players to take a healthy and balanced approach to playing games, just like anything else.
    "If you look at Fifa players, they are competitive and some want a career in E-Sports so they practise and spend time playing the game. It's about what feels out of balance for an individual," he added."

    (so no mention of how weekend league "encourages" you to play at least 3 hours a day (assuming no rage quits) over three days of the weekend to qualify you for the best rewards)

    He’s factually correct, your statement is factually incorrect.

    The game doesn’t force you to play over a weekend, it also doesn’t force you to play during the week.

    Your desire to play shouldn’t be confused here.

    Gaming is irrelevant for government in honesty, social media is far more problematic for the youth population than gaming imo.

    How is it not forcing you to play during weekends... You develop your team based on better players... you get better players by
    1. WL
    2. Packs
    3. DR and SB...


    It is either asking you spend money or play the game during week and weekends to have players.... And even if you play, it won't guarantee you players... You are supposed to play more... If the cards are available for free(or Trial), do you think people will still play... No, because they have the cards... That is what I call, not forcing you to play...

    You can trade?

    Play casually during the week.
  • Liamooo
    883 posts Semi-Pro

    Surprise, we robbed you!!
  • Noob_FC
    3148 posts National Call-Up
    IxToMxI wrote: »
    Noob_FC wrote: »
    IxToMxI wrote: »
    From the BBC's website tonight, reporting discussions today in a British government meeting about gaming

    "Both games companies [EA and Epic] were questioned as the government is currently looking into how harmful social media and online gaming can be for young people - its safety plans are known as the Online Harms White Paper.

    EA was asked by the committee about games addiction and how long users could spend playing things like Fifa.

    Shaun Campbell, who is EA's UK manager, said he himself sometimes spent around half an hour a day playing, saying the game was designed "to be engaging and fun to play".

    "We want players to take a healthy and balanced approach to playing games, just like anything else.
    "If you look at Fifa players, they are competitive and some want a career in E-Sports so they practise and spend time playing the game. It's about what feels out of balance for an individual," he added."

    (so no mention of how weekend league "encourages" you to play at least 3 hours a day (assuming no rage quits) over three days of the weekend to qualify you for the best rewards)

    He’s factually correct, your statement is factually incorrect.

    The game doesn’t force you to play over a weekend, it also doesn’t force you to play during the week.

    Your desire to play shouldn’t be confused here.

    Gaming is irrelevant for government in honesty, social media is far more problematic for the youth population than gaming imo.

    How is it not forcing you to play during weekends... You develop your team based on better players... you get better players by
    1. WL
    2. Packs
    3. DR and SB...


    It is either asking you spend money or play the game during week and weekends to have players.... And even if you play, it won't guarantee you players... You are supposed to play more... If the cards are available for free(or Trial), do you think people will still play... No, because they have the cards... That is what I call, not forcing you to play...

    You can trade?

    Play casually during the week.

    Didn't know you could get reds from trading... FML... :#
    I wish it was that simple...
  • omarnyc
    3488 posts National Call-Up
    Noob_FC wrote: »
    IxToMxI wrote: »
    Noob_FC wrote: »
    IxToMxI wrote: »
    From the BBC's website tonight, reporting discussions today in a British government meeting about gaming

    "Both games companies [EA and Epic] were questioned as the government is currently looking into how harmful social media and online gaming can be for young people - its safety plans are known as the Online Harms White Paper.

    EA was asked by the committee about games addiction and how long users could spend playing things like Fifa.

    Shaun Campbell, who is EA's UK manager, said he himself sometimes spent around half an hour a day playing, saying the game was designed "to be engaging and fun to play".

    "We want players to take a healthy and balanced approach to playing games, just like anything else.
    "If you look at Fifa players, they are competitive and some want a career in E-Sports so they practise and spend time playing the game. It's about what feels out of balance for an individual," he added."

    (so no mention of how weekend league "encourages" you to play at least 3 hours a day (assuming no rage quits) over three days of the weekend to qualify you for the best rewards)

    He’s factually correct, your statement is factually incorrect.

    The game doesn’t force you to play over a weekend, it also doesn’t force you to play during the week.

    Your desire to play shouldn’t be confused here.

    Gaming is irrelevant for government in honesty, social media is far more problematic for the youth population than gaming imo.

    How is it not forcing you to play during weekends... You develop your team based on better players... you get better players by
    1. WL
    2. Packs
    3. DR and SB...


    It is either asking you spend money or play the game during week and weekends to have players.... And even if you play, it won't guarantee you players... You are supposed to play more... If the cards are available for free(or Trial), do you think people will still play... No, because they have the cards... That is what I call, not forcing you to play...

    You can trade?

    Play casually during the week.

    Didn't know you could get reds from trading... FML... :#
    I wish it was that simple...

    Like trading doesnt take time at all...
  • Gambling or not (by the letter of the law) anything which causes unhealthy addiction and can be damaging to lives should be considered unethical. Maybe it's time to drop the word gambling and just call it addictive. It's designed to be addictive and, for me, it is unethical.
  • bberger
    4610 posts National Call-Up

    Wait.. this video is for real?! I hoped this was a bad parody, but looks like this is the actual thing..

    What the monkeybusiness?!

  • IxToMxI
    5437 posts Big Money Move
    Noob_FC wrote: »
    IxToMxI wrote: »
    Noob_FC wrote: »
    IxToMxI wrote: »
    From the BBC's website tonight, reporting discussions today in a British government meeting about gaming

    "Both games companies [EA and Epic] were questioned as the government is currently looking into how harmful social media and online gaming can be for young people - its safety plans are known as the Online Harms White Paper.

    EA was asked by the committee about games addiction and how long users could spend playing things like Fifa.

    Shaun Campbell, who is EA's UK manager, said he himself sometimes spent around half an hour a day playing, saying the game was designed "to be engaging and fun to play".

    "We want players to take a healthy and balanced approach to playing games, just like anything else.
    "If you look at Fifa players, they are competitive and some want a career in E-Sports so they practise and spend time playing the game. It's about what feels out of balance for an individual," he added."

    (so no mention of how weekend league "encourages" you to play at least 3 hours a day (assuming no rage quits) over three days of the weekend to qualify you for the best rewards)

    He’s factually correct, your statement is factually incorrect.

    The game doesn’t force you to play over a weekend, it also doesn’t force you to play during the week.

    Your desire to play shouldn’t be confused here.

    Gaming is irrelevant for government in honesty, social media is far more problematic for the youth population than gaming imo.

    How is it not forcing you to play during weekends... You develop your team based on better players... you get better players by
    1. WL
    2. Packs
    3. DR and SB...


    It is either asking you spend money or play the game during week and weekends to have players.... And even if you play, it won't guarantee you players... You are supposed to play more... If the cards are available for free(or Trial), do you think people will still play... No, because they have the cards... That is what I call, not forcing you to play...

    You can trade?

    Play casually during the week.

    Didn't know you could get reds from trading... FML... :#
    I wish it was that simple...

    Typical community rant then... reds are just untradable versions of cards available through the market anyway.

    I’ve got Elite all year and would guarentee if I had of spent half the time trading as I did gridding W/L I’d of had the same team and better much earlier in the game
  • Queens11
    108 posts Has Potential To Be Special
    As an ex gambler, I can tell you that packing a high rated card (icon, Ronaldo, etc) is the exact feeling you get when you win a jackpot. I've won dozens of jackpots at casinos (highest was 20k).

    The only difference, is you don't log off fifa with pockets full of cash. With fp, you can never really "win". If you spend $500 on fp and pack 5mil in coins you still lost...

    Yea u lost big time and u actually don’t own anything u actually win ea reserve the right to take away such items if u even want to give them away at 0 cost to a family member without even giving a valid reason as to why

    Not many company’s can sell absolute garbage at a premium price and tell u that u actually don’t own it lol
    How they keep getting away with it I don’t know surely sooner or later something has got to give
  • omarnyc
    3488 posts National Call-Up
    IxToMxI wrote: »
    Noob_FC wrote: »
    IxToMxI wrote: »
    Noob_FC wrote: »
    IxToMxI wrote: »
    From the BBC's website tonight, reporting discussions today in a British government meeting about gaming

    "Both games companies [EA and Epic] were questioned as the government is currently looking into how harmful social media and online gaming can be for young people - its safety plans are known as the Online Harms White Paper.

    EA was asked by the committee about games addiction and how long users could spend playing things like Fifa.

    Shaun Campbell, who is EA's UK manager, said he himself sometimes spent around half an hour a day playing, saying the game was designed "to be engaging and fun to play".

    "We want players to take a healthy and balanced approach to playing games, just like anything else.
    "If you look at Fifa players, they are competitive and some want a career in E-Sports so they practise and spend time playing the game. It's about what feels out of balance for an individual," he added."

    (so no mention of how weekend league "encourages" you to play at least 3 hours a day (assuming no rage quits) over three days of the weekend to qualify you for the best rewards)

    He’s factually correct, your statement is factually incorrect.

    The game doesn’t force you to play over a weekend, it also doesn’t force you to play during the week.

    Your desire to play shouldn’t be confused here.

    Gaming is irrelevant for government in honesty, social media is far more problematic for the youth population than gaming imo.

    How is it not forcing you to play during weekends... You develop your team based on better players... you get better players by
    1. WL
    2. Packs
    3. DR and SB...


    It is either asking you spend money or play the game during week and weekends to have players.... And even if you play, it won't guarantee you players... You are supposed to play more... If the cards are available for free(or Trial), do you think people will still play... No, because they have the cards... That is what I call, not forcing you to play...

    You can trade?

    Play casually during the week.

    Didn't know you could get reds from trading... FML... :#
    I wish it was that simple...

    Typical community rant then... reds are just untradable versions of cards available through the market anyway.

    I’ve got Elite all year and would guarentee if I had of spent half the time trading as I did gridding W/L I’d of had the same team and better much earlier in the game

    This is kinda going off topic. You can play many hours or none, ea s system is terrible for gamers.
  • Staxdoobie
    394 posts Sunday League Hero
    I’m shocked that this is the best defence/justification for ‘loot boxes’ they can come up with. Comparing it to a Kinder Egg??

    When you buy a Kinder Egg for 85p, you know what you’re getting - a chocolate egg with a plastic toy inside. An Ultimate Pack is £20 (I’m guessing) and you have absolutely no idea whether you’ll be satisfied with the contents. It’s a gamble. Buying a Kinder Egg isn’t a gamble. You don’t open it and feel so disappointed you wish you hadn’t bothered! You don’t feel repeatedly cheated out of your money. The comparison is pathetic, and the total lack of conviction in her response makes it obvious she doesn’t even believe in it herself.
  • cavester77
    63 posts Park Captain
    Liamooo wrote: »

    Surprise, we robbed you!!

    No wonder she’s got a big nose
  • Ben
    3255 posts National Call-Up
    Surprised this thread hasn’t been locked yet. It’s only a matter of time. The response from EA is shocking on this one, no self awareness at all.
Sign In or Register to comment.