Last year EA announced TOTY 4 days before the ceremony.
If we don't see anything about TOTY from them by Friday night, safe to say they don't plan on doing it this early in the year.
Also, I'm not trying to generate hype or sway anything in the market, but just wanted to be transparent and say I sold up. The market has dipped a little bit and with rewards coming tomorrow I think it'll stay down a little bit. In the event that no announcement happens this weekend, I assume prices will actually rebound really well. Yesterday was probably the best time to sell if something does happen and Friday will be the best time to buy if nothing does. Just my two cents.